Makro Specials, Promotions, and Makro Catalogue
Makro was founded in 1971 with the opening of the Germiston store in Johannesburg, becoming the first mass merchandiser and cash & carry operation in South Africa. It was also the first operation to make use of computerised inventory and stock control using the then state of the art IBM technology. Today Makro comprises 13 warehouses in South Africa and two similar formats in Zimbabwe trading in food, general merchandise and liquor and all operating in major metropolitan areas with a product range of over 55 000. Access to a Makro store is restricted to cardholders allowing the development of one of the largest and most comprehensive cash customer databases in southern Africa. Makro provides extended warranties to customers purchasing audio equipment including TVís. DVDís or large appliances to ensure peace of mind, which can provide up to five years additional warranty on the product from date of purchase, and includes product replacement should the item be unable to be repaired. Makro provides a comprehensive product range from appliances, cellular equipment and groceries, to footwear, home entertainment and liquor, providing the most complete one stop destination for shoppers in South Africa. Customers can shop for patio furniture, bedding, clothes and camping equipment in one store, making finding the products they are looking for a simple and pleasant experience. Their regular discounts and specials include weekly specials, extended ranges and reduced to clear products, allowing for more savings on their products. The Makro website allows customers to browse for products by category or product and provides a search facility to find the product they are looking for. Their regular promotions are updated on the website regularly allowing customers to take advantage of these specials. Makro card holders receive regular newsletters featuring the latest product ranges as well as the latest special offers on existing products delivered to their door. The Website also features a digital copy of their latest newsletters and special offers, allowing customers the ease of browsing online. Customers can subscribe to receive update emails, access customer services and enter competitions on the website as well as search for store details. Makro also offer a national call centre to enhance customer service. Makro currently employs over 5 000 full-time qualified staff within their stores which provide knowledgeable advice and recommendations to their customers and continually aim to introduce new categories of merchandise.